proven 16 ways to make money on tiktok
Khaby Lame: The Silent TikTok Millionaire
Khaby Lame doesn’t need words to captivate audiences. His silent comedy videos have made him one of TikTok’s highest earners, raking in up to $750,000 per post. Clearly, Khaby has mastered the art of monetizing TikTok.
But here’s the secret: you don’t need millions of views or thousands of videos to start making money on TikTok in 2024. In fact, you can begin earning even before posting your first video.
We spoke with Celia Quillian, creator of @smartworkai (90K+ followers), to uncover her strategies for TikTok monetization—from earning through virtual gifts to selling products. Keep reading to discover practical tips for boosting your TikTok earnings.
16 Proven Ways to Make Money on TikTok
1. Join the Creator Rewards Program
The Creator Rewards Program pays directly for viral videos. Replacing the old Creator Fund, this program incentivizes high-quality, original content. To qualify:
- Videos must be at least 1 minute long and get 1,000+ views.
- Content can’t use Duet, Stitch, or Photo Mode.
- Creators need to follow TikTok's rules and be over 18.
Eligibility requires a personal TikTok account (not a business account) and residence in approved countries like the U.S. or U.K.
2. Receive Gifts from Viewers
Fans can send virtual gifts to show appreciation, which creators can convert into cash. To enable this feature, you’ll need:
- At least 10,000 followers (or proof of earnings on other platforms).
- A TikTok account active within the past 30 days.
- Residency in regions where gifts are available.
3. Go LIVE on TikTok
TikTok LIVE allows creators to engage with fans in real-time and collect high-value gifts. Many creators report earning hundreds, even thousands, from consistent live streams.how to make money on TikTok
4. Set Up Tipping Options
Add a virtual tip jar, like “Buy Me a Coffee,” in your bio via tools like Linktree. Fans can tip directly to support your content.
5. Collaborate with Brands
Brand sponsorships remain one of the most lucrative TikTok monetization methods. Use TikTok Creator Marketplace to connect with brands that align with your content.
Pro Tips for Partnerships:
- Collaborate only with brands you genuinely like.
- Create a press kit showcasing your achievements and audience insights.
6. Offer Exclusive TikTok Series
TikTok’s Series feature allows creators to bundle videos behind a paywall. Ideal for niche content, a Series can include up to 80 videos (each up to 20 minutes long).
7. Set Up a TikTok Shop
TikTok Shop enables businesses to sell products directly within the app, creating a seamless shopping experience.
8. Run TikTok Ads
Businesses can grow their following or drive sales through TikTok’s ad platform. Features like oversized deal links make ads even more effective.
9. Create Promotional Videos
Showcase your products or services with organic posts that entertain and inform viewers. Optimize them for TikTok search to reach your audience effectively.
10. Use Affiliate Marketing
Promote products from TikTok’s affiliate marketplace and earn a commission for every sale through your links.TikTok marketing
11. Launch Subscription Communities
Offer VIP experiences like exclusive content, subscriber-only live sessions, or personalized shoutouts for a monthly fee.
12. Consult for Brands
If you’ve mastered TikTok, help businesses improve their content strategy. Use your account as a portfolio to showcase your expertise.
13. Coach Aspiring Creators
Monetize your skills by offering paid courses or one-on-one coaching sessions to help others grow their TikTok presence.
14. Refer Friends to TikTok
Join TikTok Rewards, share your referral link, and earn points redeemable for cash when new users sign up.
15. Collaborate with Artists
TikTok’s “Work with Artists” program pays creators to promote songs. Payouts depend on likes, shares, and views.
16. Sell Digital Products
Though TikTok doesn’t directly support digital product sales, you can use platforms like Shopify to link your store in your bio social media marketing .
TikTok Monetization FAQ with Celia Quillian
How many followers do you need to make money on TikTok?
“You can start with as few as 1,000 followers through TikTok Shop. For TikTok’s Creator Fund, you’ll need at least 10,000 followers and videos with 1,000+ qualified views,” Celia explains.
How do you get paid on TikTok?
Options include:
- Sponsored content.
- Affiliate commissions.
- Subscription plans for exclusive perks.
What’s the best way to earn money on TikTok?
Celia suggests combining sponsored content and TikTok Shop commissions for maximum profit.
Ready to grow your TikTok presence? Use tools like Hootsuite to schedule posts, engage audiences, and measure performance—all from one dashboard.
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